Brightwild Vacation Club
Free From Boring VacationsROLEDesign & Art Direction
TEAMBrightwild
Apparel Graphics
Product Mockups & Specifications
Social Media Launch Assets
TOOLSAdobe Illustrator
Adobe Photoshop
Drawing inspiration from vintage Americana, recreational club graphics, and nostalgic travel souvenirs, the drop embraces playful typography and bold simplicity. The designs aim to feel like modern vacation memorabilia—objects guests might pick up during a memorable trip and continue using long after the vacation ends, reinforcing Brightwild’s lighthearted and experience-driven brand voice.
Supervisor: Elizabeth Baldwin
Director: Dave Imber